Sally Hansen - ManiMatch
'ManiMatch™ offers instant-scan technology and 3D augmented reality to try-on over 200 Sally Hansen shades'
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Introduction : WORLD'S FIRST EVER Virtual Try-on for Nail Colours in Real-Time
Building on next-generation augmented reality technology, Sally Hansen the #1-selling nail colour and nail care brand in the US is transforming the shopping experience with the new ManiMatch™ mobile app. Users can try on the rainbow of over 200 Sally Hansen nail polish shades in real time, on their nails, before they buy. A simple scan of the user’s hand from any smartphone enables the user to instantly consider and curate her own colour choices. There’s no uploading, picture-taking or manual data entry, as the app works in real time. It also generates personalized-for-her-skin-tone colour suggestions on demand; using cutting-edge, proprietary technology, the app senses and analyzes the pigments in each user’s hand, then tailors its polish-shade suggestions to the ones optimally flattering to her skin.
Holition’s innovative technology uses bespoke skin tone analysis algorithms to map the hand’s movement and find the specific points on the hand. It tracks the individual nuances of the user’s hands and nails, analyzes skin tone, and photo-realistically simulates nail polish shades, plus shine: the finished manicure appears instantly on the user’s hand in 3D”. ManiMatch™ generates shade suggestions across all Sally Hansen’s product lines, including Miracle Gel, Complete Salon Manicure, Insta-Dri and Xtreme Wear, so users can easily navigate and experience every colour they desire.
Technical Details
| Languages | C#, Objective-C, Java, C++ |
| Libraries | FaceSDK by Holition, iOS SDK, android SDK, Unity 3d runtime, .Net 2.0, UnityGUI. |
| Tools | Unity 3d, XCode, Visual studio, Andrond studio. |
| My contribution | I was responsible for all the code that went into making the application apart from the shader and tracking code base. This includes core app framework, animation system, user interfaces, networking, database (schema, implementation and synchronization) and integration with proprietely Holition FaceSDK which does all the facial feature recongnition and visualization. |
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Description
Finding your perfect match has never been so easy. With a quick scan of your hand you can unlock over 200 shades of Sally Hansen® nail polish to try-on, instantly. Using cutting-edge, proprietary technology ManiMatch™ generates personalized-for-your-skin-tone color suggestions on demand. There’s no uploading, picture-taking or manual data entry, as the app works in real time on your hand.
With ManiMatch you can:
- Try on over 200 shades, instantly
- Try on shades recommended for your skin tone
- Scan the barcode and try on
- Buy Now
- Share to Facebook, Instagram, Twitter, Email
- Favorite and save shades
- Read product information and benefits